The tactic of offering to “value your case” by C&B is really an attempt to steal cases from other lawyers.  The design is for existing clients to call them and, only if the case is huge enough (generally near or over a million) together with lots of insurance coverage and good liability, will they attempt to take the case.  While stealing existing cases from other attorneys is an ethical violation, the ads do not specifically say that they are targeting that group though it is pretty obvious that is the intent.  Ironically, there is no guarantee that the client will get better service and results from a journeyman employee of C&B than from their existing attorney who may specialize in the specific area of the law.  This practice is bad for our community. Sad.